Bango Mobile Payments and Analytics with Andy Bovingdon

Andy Bovingdon of Bango

Mobile Analytics with Bango's Andy Bovingdon, VP of Product Marketing

Mobile Analytics and mobile payments services are helping marketers better serve and understand mobile phone user engagement.

As Andy Bovingdon, VP of Product Marketing for Bango remarks about the change in consumer adoption of the mobile channel: “…Analytics is less about measuring clicks and more about consumer engagement”

His company is the leading provider of mobile payment and analytics products for businesses targeting the fast growing market of internet enabled mobile phones and other devices. Bango provides its worldwide clients with accurate, actionable information, including smartphone mobile Internet usage via cellular networks or Wi-Fi

The story and podcast continue on Mobilebeyond.

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This entry was posted in Mobile Advertising, Mobile Advertising Research, Mobile Internet, Mobile Marketing, Mobile Websites and tagged analytics, andy bovingdon, bango, mobile channel, Mobile Internet, Mobile Marketing, mobile payment, mobile payments, mobile phones, mobile web, mobile web analytics, mobiles, smartphone. Bookmark the permalink.

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