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Category Archives: Mobile Internet
Mobile Engagement Research with Joy Liuzzo of InsightExpress
Mobile phone consumer research is both an art and science, especially among smartphone users who are totally immersed and engaged with the growing number of sophisticated handsets on the market. Phones are an intimate part of their lives. In September, … Continue reading
Bango Mobile Payments and Analytics with Andy Bovingdon
Mobile Analytics and mobile payments services are helping marketers better serve and understand mobile phone user engagement. As Andy Bovingdon, VP of Product Marketing for Bango remarks about the change in consumer adoption of the mobile channel: “…Analytics is less … Continue reading
Posted in Mobile Advertising, Mobile Advertising Research, Mobile Internet, Mobile Marketing, Mobile Websites Tagged analytics, andy bovingdon, bango, mobile channel, Mobile Internet, Mobile Marketing, mobile payment, mobile payments, mobile phones, mobile web, mobile web analytics, mobiles, smartphone 1 Comment
Mobile Devices Challenge the Advertising Ecosystem
Mobile wireless devices, such as the iPad and Kindle, are challenging the mobile and online advertising ecosystems. After Steve Jobs proclaimed the “[the iPad]…is so much more intimate than a smartphone…,” he raised the definition of a mobile device and … Continue reading
Mobile Advertising and Technology Top 10 for 2009
Mobile marketing and advertising grew substantially during 2009, as reflected here by the most viewed and listened to blog posts and podcast interviews on IM-Mobile. Continue reading
Michael Becker of iLoop Mobile: Mobile Marketing Podcasts
Mobile marketing is growing at the speed of light. No, faster. The mobile revolution was upon us before we knew it, except for Michael Becker, entrepreneur, thinker, educator and more. Many in the industry have said: “When you think of … Continue reading
Mobile Website Optimization With SiteSpect
Mobile website optimization has become critical for success on the mobile Internet. Some marketers believe that optimization, mobile analytics, search engine marketing and other digital marketing techniques are challenging, take excessive time and, in many cases, are impossible to manage. … Continue reading
Posted in Mobile Advertising, Mobile Internet, Mobile Marketing, Mobile Websites Tagged creditcards.com, eric hansen, improve website, j.c. penney, mobile content, Mobile Websites, Mobile Webste Optimization, overstock.com, sitespect, website marketing, website optimization, website test Leave a comment
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